An increasingly competitive landscape, business expansions, and evolving customer preferences are prompting organizations to look inward and change business models, operations, and team structures. Unforeseeable events like the COVID-19 pandemic have made the case for organizational transformation even stronger. Companies now realize that they need to take a strategic approach toward building business resilience and agility, and thus prepare themselves for disruptions in future.
Be Future Ready: PMI’s Organizational Transformation Series
With an unpredictable business environment looming ahead, a large number of organizations will want to transform themselves and become more adaptive to change. However, research from McKinsey indicates that 70 percent of complex, large-scale change transformation programs do not reach their stated goals because the approach is top-down, thus creating hurdles and resulting in failure.
As project managers, this is the time to prepare for these future shifts where work models will be flexible and responsive, and not just remain in the hands of senior leaders. Recognizing that organizational transformation is the way forward, PMI has introduced the Organizational Transformation Series, where project professionals will be taught the process of knowing, doing, and designing transformational change.
Through nine interactive modules that take under 10 hours to complete, project managers will learn what it takes to cultivate and implement significant operational and cultural change within an organization, allowing them to support a company-wide transformation in any industry, from any level. The first in the series – Organizational Transformation:
Foundation – is powered by PMI’s Brightline®, an initiative aimed at providing project leaders with the building blocks and fundamental knowledge needed to understand how organizations transform efficiently and effectively.
In this edition of Manage South Asia, we share insights from the leadership at Robert Bosch Engineering and Business Solutions Pvt. Ltd (RBEI) on their recent organizational transformation, highlighting the project management frameworks, methodologies, and practices that the company adopted.
#FitForFuture: 135-Year-Old Brand All Set For a Rejig
RBEI is a 100 percent owned subsidiary of Robert Bosch GmbH, which offers engineering solutions to its partners worldwide. It is Bosch’s largest business unit outside Germany, with 20,000 associates working from India, Vietnam, and Mexico.
In 2020, the company decided to position itself as a ‘best-in-class software company’ that is a great place to work. It wanted to showcase ‘Brand Bosch’ as an innovation-focused company that offers an empowered and enjoyable work culture to its employees.
Though RBEI was set up in 1990, it belongs to a company with a 135-year-old legacy, which makes change complicated.
“Given the demands of a constantly evolving market, technology, customer expectation, and society, we decided on implementing organizational transformation,” says Subbaramu G, general manager at RBEI, and the program manager for the organizational transformation initiative.
Branded #FitForFuture, the program has four strategic levers focused on competitiveness, excellence, global delivery network, and cool software company.